
After you’ve read all these do’s and don’ts, you’ll probably be feeling like you’ve just received a lecture from your glaring parent. Okay, not really. I’m much more lighthearted than that!
But, seriously, there is a way to approach Social Media and there are definitely things you want to avoid as you brave the Social Media waters.
It can seem scary, but it’s not as bad as you think. Don’t worry about it so much that you don’t enjoy the experience, but do worry (in a healthy way) about presenting yourself in a professional manner.
For instance, you can share something fun, while maintaining your professionalism in every way. You don’t have to get rude, defensive, or vulgar to gain a following and become one of the “popular kids in school.”
Following are some things to consider as you mingle the online social scene, attempting to become a Social Media butterfly.
A Few Do’s and Don’ts of Social Media
Do share your personality.
Don’t share what color of underwear you’re wearing.
Do update often.
Don’t update so often that people feel overwhelmed and unfriend you.
Do be honest.
Don’t tell everything you know.
Do share tips to help others.
Don’t give away all your secrets.
Do be helpful.
Don’t help so much that you overextend yourself – you’ll burn out.
Do promote your business.
Don’t make it your primary purpose—Social Media is NOT a one-way street.
Two Ways is the Right Way
And that last don’t is one I’ve seen a lot on the various Social Media sites. I’ve seen accounts where the entire time the person has been there, they’ve promoted their own articles, products, or services. Where’s the “social” part of that?
Social Media is like gift giving. It’s about giving and taking. And remember the old adage: It’s better to give than it is to receive.
I do promote my articles, reviews, blog posts, and contests often on several different Social Media sites. That’s one of the reasons I went ahead and signed up for ping.fm. But I promote others way more than I promote myself.
I share quotes and other people’s articles, blog posts, or reviews/contests because I feel they provide solid value to my followers/friends/readers and because I consider the person/business I’m promoting to be a genuine source.
It’s very easy to get caught up in the taking aspect of Social Media. Don’t be one of those people who only think of themselves. Put others before yourself and you’ll be respected for that. Don’t do it simply because I’m recommending it – do it because you genuinely understand the theory and because you have a desire to approach Social Media in the best way possible.
Do I have all the Social Media answers? No. Do I have a million followers already? No. But the followers/friends I do have at this point know that I’m real. And they know I’m not all about me.
Social Media is a two-way street. Balance out the traffic flow and remember, it’s okay to “pull over” and let someone go around you sometimes. You’ll definitely find great pleasure in gleaning and passing on wisdom from others. I know I do.
Did you enjoy this article? Feel free to visit the other articles Michele has written for Writer’s Round-About–or contact her to write for you.
Are you active in Social Media? What’s your favorite? Do you promote others? Do you learn from the wisdom flying across the networks? Do you promote your work often, or not at all? Let’s talk!
Photo Credit: brokenarts




Dears Michele and Rebecca,
This is an awakening article for me.
I ‘try’ and be friendly … but it doesn’t quite land right.
I ‘try’ and be interesting … but it’s not quite there.
I ‘try’ and connect …but there’s something missing.
You say ‘Share your personality’. I keep myself to myself … There it is … room for improvement. I look out through the window and ‘talk to my neighbours’ when I could get outside and BE WITH them in person. (So to speak.) Thank you for being my candle and lighting my way.
Thank you Michele I DO learn a lot from you and your community.
Thank you Writer’s Round-About and of course Rebecca. You are inspiring my all the time. I learn and grow with all your promptings. Where would I be without you.
Cheers Stephanie
Hi, Stephanie.
Thank you for sharing, openly and honestly.
As I read through your comment, I realize your heart is missing in the areas you’re having trouble with. You must dig deep into your heart and allow the friendliness, connecting, and interesting in you come out.
The one thing I do that some other bloggers or writers or even just folks on Twitter (or other Social Media network) don’t do, is share my heart.
Sometimes we have to allow ourselves, our feelings, to be vulnerable so people can relate. And we have to learn to believe in ourselves – even if others don’t.
What I love and cherish about online communities is that they can become really “tight” in the sense that friendships are formed and people can relate to each other and help each other not only with freelance tips (like here at WRA) but with life in general. As we cheer each other on, encourage each other, offer up praise to each other of our accomplishments (or even just that we tried to accomplish something) many of you will just realize one day that somewhere along the line, you effortlessly began sharing your heart and genuinely began being friendly and interesting. You’ll be connected!!
Now read my first sentence in this comment again. I’ll wait. Read it yet? Good! In your comment, you shared your heart and others will relate and so you’re connecting in a friendly way! Good for you!!
Hugs,
Michele
P.S.
Hope this helps. Please do not be discouraged.
I have no problem promoting the work of another; I’m a natural giver. It would be nice to receive now and again. I do my best to update and give informative information, but I believe I’m becoming disillusioned with social media. I’d rather spend my time writing my screenplays, life coaching, writing my blogs and articles, teaching, and speaking. At least it’s productive, and I feel I’m doing something that is contributing to the world.
Rebecca shares: Freelance Writing from Home Saves Money
Everyone is different and some people never develop a true passion of social media. For me, it’s been a tremendous building block and I can’t see myself not participating, really.
Thank you for sharing your thoughts and experiences, Rebecca, and I wish you the best with all your freelance endeavors. Sounds like you’re a busy gal!
*smiles*
Michele
I’ve found WHERE you do your social networking makes a big difference to how you do it and the reception of the people there.
I get disenchanted with Twitter very quickly, for example, because there is very little back and forth. Twitter is about broadcasting. It’s a fantastic place to find interesting things to read and to see what others are doing but the actual conversation is limited.
Plurk on the other hand is all about conversation. Yes, there is some broadcasting but even sharing links or pictures generates comments and responses. The sense of community there is tighter and real friendships form.
Facebook, LinkedIn, Myspace, Wave etc. all work differently and so the way you socialize on them differs. Even with all their differences, the dos and don’ts Michele mentions are universal. They work across every network.
Rebecca Laffar-Smith shares: How do YOU meet and greet new people?
That is all so true, Rebecca! I do get some conversation on Twitter but Plurk is my favorite for a close, community feel. It’s like home, isn’t it?
And thank you!
Interesting article which I posted on my twitter & FB. FOrtunately, I think I’m doing all the right things so far. I’m a social creature but still haven’t been making money through it yet. I’ll have fun in the mean while and maybe some kind people will take pity on me and help us make our site take off.
Lisa Rosenberg
Arrelle Fine Linens, Chicago
P.S. I have a blog too but it’s useless. Just getting my Sea legs: http://lisalinenlady.blogspot.com
I followed my friend Lisa’s FB link here so u see it does work. One posting technique that usually works well is to ask a question. For example, for my RosieKnows blog I needed some suggestions for movies to watch on Halloween. I asked on my personal FB status update and got 15 great responses that helped me do a better blog than I could have done on my own. Then I thanked everyone who helped by name on the blog entry and I emailed to let them know the blog was up–thereby getting new people to visit the blog
Thank you, Lisabeth!
Ah, don’t say your blog is useless! We each have interesting stories to tell, unique experiences to share, and wisdom in different areas. The great thing about blogging is that while none of us know everything, we call all glean from each other and learn lots of amazing stuff–and support each other along the way!
Thanks so much for stopping by, and for sharing my post. It’s nice to meet you, and I hope to run into you more often across the blogosphere!
*smiles*
Michele
Michele shares: Overnight Oats + Tropical Traditions Coconut Peanut Butter + Raw Honey
Hi,Frances!
Thank you for following Lisa’s FB link! Yes, it does work.
I LOVE asking questions! Sometimes I forget to but I always notice a difference when I do ask. Readers feel like they have the opportunity to contribute something worthwhile. LOVE it when conversations get rolling and everyone’s having a great time!
That’s a way cool thing you do with your blogging! Thanks for sharing what works for you.
Hope to see you around again!
*smiles*
Michele
Michele shares: Overnight Oats + Tropical Traditions Coconut Peanut Butter + Raw Honey